Web2.0 marginal for Oz corporate roles, says recruiter

Just caught up with David Grant, General Manager of Marketing and Corp Affairs recruitment specialists Market U (we met at a recent IABC issues hypothetical). I asked David a few questions about (PR) market conditions and the extent to which Social Media proficiency appears in Aussie corporate PR recruitment briefs. For those of you who are too time-pressed to read on, the radar signal for Social Media skills isn’t that strong. (I have paraphrased David’s replies for brevity, thank him for the interview, and ask him to correct if I have misrepresented his comments). Continue reading