The PR disaster 08 shortlist takes shape

If your memory for reputation-bustin’ PR gaffes isn’t serving you very well, perhaps the names Sarah Palin (for being herself), Elliot Spitzer (for his dalliances), Sam Newman (for his MP-slating innuendo) and Wayne Carey (for his Police encounters in Melbourne and Miami) might jog your nomination memory? If that don’t work, here are some more corkers from last year:


Julie Bishop’s book chapter:

Belinda Neal’s Iguanagate:

Collingwood stars’ DUI car crash:

J&J sue Red Cross:

Troy Buswell seat sniff:

Sachsgate PR disaster timeline reveals PR blunders

Several interesting revelations from an issues management perspective:

1) Concerns expressed in an email sent by Sachs representatives to BBC Radio 2 controller Lesley Douglas, weren’t attended to for two-and-a-half days.  2) More, a BBC PR seemed reluctant to co-operate with press enquiries. 3) While Radio 2 controller Douglas wanted to respond quickly, the BBC corporate press office insisted it should be dealt with through the formal complaints procedure (allowing the furore to percolate and gather momentum).