“If only everything in life was as reliable as corporate malfeasance.”
With ABC Four Corners, Arbitrator Michael Fraser, a class action lawyer, FairWork Australia, Alan Fels (ex-ACCC), a cohort of highly sympathetic and apparently disadvantaged ex-staffers (plus a changeorg petition) lining up to ruin their reputation (a process of over 18months it seems) , my only query from a PR disaster and reputation “good call/bad call” viewpoint is; “Why did it take them so long to intercept and try to clean up the issue, far less issue any PR messaging on the topic?”
It’s like giving Man Utd 3 goals of a start and hoping to score 4 in the second half.
Yet while hubris is no asset to PR, will it really cause a significant change in the purchase habits of convenience shoppers in a country that’s somewhat insensitive to race disadvantage? Stay tuned…
I haven’t posted on PR Disasters for a while; the usual cavalcade of drunken debauchery, emotional immaturity, ill-judged utterances, policy backflips and PR nightmares leave me with a grey ennui. BUT THEN…a story pops up that’s kinda one out of the box. It appears that a Swiss retailer is doing a PR retreat after stocking coffee creamers featuring the faces of famous facists – the rest is, as they say, history…
CRISIS CRITIQUES BEREFT OF UNDERSTANDING AND EMPATHY In modern crisis or emergency events, it’s clear that Public Relations pundits and the public display little patience with, or respect for, any organisation’s efforts to respond to their incident. Diligence in fact finding and verification goes against the knee-jerk criticism… Continue reading
When almost two years of planning goes into a joint food health initiative and the corresponding public information website gets ORDERED off air ON THE SAME DAY IT GOES LIVE one might expect evidence of stakeholder dissonance.
I caught up with a gripping analysis of the Fiona Nash, AFGC and Alastair Furnival furore courtesy of the Background Briefing team of Anna Whitfield and Ann Arnold at ABC – great case analysis. HT SMH for screengrab.
Reviewing the candidates and numbers for 2013’s Annual PR Disasters Awards is proving challenging; the feeling is that sport may very much dominate the field rather than previous years which saw government and corporate PR disasters abound. Just to whet your appetite, prospective candidates (in no particular order yet) for the Awards include:
Political expense abuse claims
Tom Waterhouse/Gai Waterhouse/John Singleton snafu
Essendon Bombers* performance drug scandal
MP Geoff Shaw court and stakeholder skirmishes
Collingwood boss Eddie Maguire’s King Kong gaffe
Myer’s Bernie Brookes NDIS pronouncements
VW car recall
Australian government phone spy scandal with SBY
Mark Textor tweet
Cronulla Sharks doping allegations
Young political candidate media gaffes
What stands out for you as the Aussie PR blunder of the last year?
The hidden side of impression management in the Essendon supplements scandal now revealed by the Herald Sun and The Australian.