I haven’t posted on PR Disasters for a while; the usual cavalcade of drunken debauchery, emotional immaturity, ill-judged utterances, policy backflips and PR nightmares leave me with a grey ennui. BUT THEN…a story pops up that’s kinda one out of the box. It appears that a Swiss retailer is doing a PR retreat after stocking coffee creamers featuring the faces of famous facists – the rest is, as they say, history…
Can we be sure that wasn’t a deliberate attempt to get attention?
LikeLike
Hi again Bill! I just can’t see sound reasoning or end game in practicing that brand of controversy management; happy to hear the strategy if you know different via insider knowledge;)
LikeLike
A Mr Larry Roth wanted to comment on this story mainly, it seems, to promote his self-published book called The Nazi Account, a fiction based on the German Government’s claimed moves to hire of a NYC PR firm in 1933 to help with their poor public relations in the United States. Good luck with the book, Larry.
LikeLike