What does Edelman's Trust Barometer really measure?

Interviewed by SMH’s Julian Lee on Friday to discuss recent findings of the Edelman Trust Barometer, Julian has quoted some highlights of our chat in today’s edition. While Edelman’s media release trumpets some return to CEOs reputational stock, we need to remember the public trusts academics most, followed by technical experts and also financial analysts!! YES, even after the GFC, Edelman’s survey respondents trusted money experts more than CEOs; that’s why I suggest that it ain’t quite time to break out the Moet or Bolli…What’s the quote I’m looking for?? Opinion polls measure the public’s satisfaction with its ignorance.

http://www.smh.com.au/business/public-put-their-trust-in-ceos-20110213-1as07.html

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s