Big aussie retailers deny PR disaster over GST campaign

/ Gerry

An ad campaign – designed to help traditional retailers defend against international online retailers – (driven by business PR experts Financial Dynamics) is having adverse results in its infancy. Irate customers are outshouting Australia’s biggest retailers, especially in online spaces and letters to newspapers carrying the press ads.

One thought on “Big aussie retailers deny PR disaster over GST campaign”

  1. The PR is so disastrous, it’s international. Here in New Zealand it is one of the top talking points. Having your name etched in the public mind alongside words like greed, incompetent and out-of-touch is clearly not good PR.

    Like

    Reply

Leave a Reply

Fill in your details below or click an icon to log in:

Gravatar
WordPress.com Logo

You are commenting using your WordPress.com account. ( Log Out /  Change )

Google photo

You are commenting using your Google account. ( Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. ( Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. ( Log Out /  Change )

Cancel

Connecting to %s