The PR disaster 08 shortlist takes shape

If your memory for reputation-bustin’ PR gaffes isn’t serving you very well, perhaps the names Sarah Palin (for being herself), Elliot Spitzer (for his dalliances), Sam Newman (for his MP-slating innuendo) and Wayne Carey (for his Police encounters in Melbourne and Miami) might jog your nomination memory? If that don’t work, here are some more corkers from last year:

Sachsgate: https://prdisasters.com/bbc-pr-disaster-as-pr-week-flames-inept-crisis-management

Julie Bishop’s book chapter:

Belinda Neal’s Iguanagate: https://prdisasters.com/belinda-neals-vindication-only-begs-more-unanswered-questions/

Collingwood stars’ DUI car crash: https://prdisasters.com/didak-shaw-and-pies-pr-gaffes-and-lies/

J&J sue Red Cross: https://prdisasters.com/red-crosses-and-red-faces-at-johnson-johnson/

Troy Buswell seat sniff: https://prdisasters.com/sniffer-dog-buswell-surely-unseated-by-pr-disaster/

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3 thoughts on “The PR disaster 08 shortlist takes shape

  1. I’d have to go with Troy Buswell. Points for being weird, disgusting, and sexist. To top it off, the stunts cost him the WA “Premiership”. I’d give an honorable mention to the other WA pollie, Julie Bishop. I wonder if it was the same adviser that suggested she dance on 10’s Good News Week?

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