The tale of how a Burger chain’s reputation took a bath when a tattooed, mohawked employee nicknamed Mr Unstable bathed in the retail outlet’s kitchen sink, in view of other staff and customers. The footage was then uploaded onto MySpace, adopted by mainstream media, who then dined out on the ‘controversy’. How often do we see brand reputation held hostage by a Travis Bickle-lookalike sudsing himself up in a food prep sink? (Err, not often at all – Ed)
Well done to BK, whose response was swift and appropriate, too.
Thank the Lord that BK doesn’t serve hotdogs, eh? (Ta to NY DailyNews for loan of pic, too)