Guru Trippi sounds death knell for 'spin doctoring'

At last year’s La Trobe Media Lecture I asked the ACCC’s Graham Samuels if the online era could signal an end for spin doctoring; with a wry smile he said “No, of course, not.” Now a US online guru – Joe Trippi – warns British pollies about the exact same point I made (he said smugly self-congratulatorially; is that a word, Ed?). So, a BMW conga line of dole-bound spin doctors, then?

And Guardian’s Jemima Kiss highlights contents of the New Media Knowledge Forum (good commentary as ever from Jemima)

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