A few weeks back, Trev Cook highlighted Sydney shock jock Alan Jones’ interviewing technique. Now, research by University of Queensland academic Graeme Turner spotlights how AJ’s particular style – including message and sound bite repetition, memorable mnemonics and tactics bordering on propaganda dissemination – show there’s at least as much spin as substance in Jones’ broadcasts. Tarred and marred by earlier implications in ‘cash-for-comment’ rows, the study again calls into question the role of media personalities like Alan Jones as spinners/spruikers; makes a change from PRs, I suppose.