ABC announces that the book and Fox TV ‘special’ have been cancelled. Faced with a global PR disaster and stakeholder backlash, Rupert M himself has intervened to quash OJ and his publishers ghoulish attempt at profiteering. Pre-publicity from the publishers promised ‘a bone chilling account of the night of the murders’. Mr M said the project was ‘ill considered’, which to me points at a complete lack of strategic PR input at project planning stage. Perceptive PR scenario planning or crisis forecasting would have predicted the storm. Sheez, a 15yr old media studies schoolie would have picked it, too. Leaves us wondering what passes for PR in some so-called ‘corridors of power!