Tag Archives: social media disaster

PR Disasters 2013 – nominations and data flowing in

Reviewing the candidates and numbers for 2013′s Annual PR Disasters Awards is proving challenging; the feeling is that sport may very much dominate the field rather than previous years which saw government and corporate PR disasters abound. Just to whet … Continue reading

Posted in Botched PR jobs, Business, Celebrity, Corporates, Government, Media Interviews, Naughty Public Relations agencies, PR Disasters, social media | Tagged , , , , , , | 1 Comment

Energy Watch CEO Ben Polis sacked after Facebook brainmelt

.The job of the modern CEO entails being a leader, a visionary, a community conduit and the epitome of company standards. Carried out professionally, the job role encompasses board support, community relations, human resources and, essentially, reputation management. Anyone posting … Continue reading

Posted in Business, Corporates, Internet Public Relations, PR Disasters, social media | Tagged , , , , | 1 Comment

Aussie Ad Agency creates social media PR disaster

Here’s a guest post by Peter Hawkins of Tribe Count on the George Patts/Defence Force social media bungle; I saw Peter’s comments on a recent Mumbrella story, and thought he made good sense while many Ad types overlooked the PR … Continue reading

Posted in Internet Public Relations, Naughty Public Relations agencies, Online, PR Disasters, social media, Technology | Tagged , , , , , , , | 1 Comment

No Army policy/practices to manage PR disasters created by social media

The Australian Defence Force is buckling under the weight of several horrific PR disasters caused by its ‘employee’ abuse of social media. It’s rumoured that one of the main problems dogging ADF’s reputation-protecting practices is that their 100-strong Comms teams … Continue reading

Posted in Botched PR jobs, Online, PR Disasters, Public Relations, social media, Technology | Tagged , , , , , , , | 2 Comments

Academic Behrendt sends most offensive Twitter slur

Australian academic Larissa Behrendt is under pressure having sent one of the most offensive Twitter insults ever seen in Australian politics, says PR disaster specialist Gerry McCusker. Continue reading

Posted in Government, Online, Politics, PR Disasters, social media, Technology | Tagged , , , , , , | Leave a comment

Family blog, newspaper coverage and airline PR disaster

How to create a PR disaster: Lie to customers, exacerbate their frustration and, then, have your Social Media Manager (a wonderfully named Mr Pissant, geddit??) get flamed while defending your employee engagement practices, rather than empathising with the affected family. … Continue reading

Posted in Corporates, Internet Public Relations, PR Disasters, Public Relations, social media, Technology | Tagged , , , | Leave a comment