Tag Archives: PR disaster

When marketing messages aren’t exactly helping…

While Mr H is innocent until proven otherwise, surely his current show poster strapline is unfortunate at best and, should allegations prove substantial, in horrid bad taste at worst?

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Hubris and “social media fail” on menu at Amy’s Baking Company

Scratching my head on this one at HuffPost: It’s either THE best “controversy marketing” stunt designed to get the eyes of the world media on a TV show featuring an Arizonan restaurant, or it’s the biggest PR clusterfunk I’ve seen … Continue reading

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Tom Waterhouse and mum Gai to face their Waterloo?

That it could shock anyone that there could be skullduggery at the stables where the “sport” of horse-racing is built on the proceeds of gambling, still quite baffles me. As the public spat between horse owner Singo, horse trainer Gai … Continue reading

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#BoycottMyer PR disaster has Bernie on the backfoot

Shooting-from-the-lip Myer CEO Bernie Brookes has caused a sorta social media stink by saying that Julia Gillard’s NDIS levy will impact retail spending (sic, at his stores). While mainstream media reports mostly on the social media ‘outrage’ (see Addictomatic coverage), … Continue reading

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PR disaster for some AFL clubs as doping scandal breaks

Where sharp marketing takes on an unfortunate double meaning in light of the Aussie Rules doping scandal.

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Savvy librarian rewrites Lance Armstong’s history

A Manly (Sydney) librarian has redefined Lance Armstrong’s place in the annals of cycling history.

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Journalist asks the hard questions of 2DayFM management

Sitting here in the cheap seats, I’ve quietly surmised that Austereo’s handling of the abortive hoax call prank has tended more to stonewalling and message repetition that it has to genuine engagement and undertakings of remedies. Timely then that a … Continue reading

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2DayFM preggers prank now worse than a PR disaster

With the sad, sad news that 2DayFM’s ‘Crank Yanker’ style publicity stunt may have lead to the death of the reception nurse who took the hoax phone call, station owner Austereo now has a global PR disaster on its hands. … Continue reading

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