Tag Archives: PR blunder

Audio interview on preventing social media disasters

Do you really understand the consequences and power of Online Reputation Management? Do you get how social media silos and scuttlebutt are the fuel that can feed global online news attention and damaging search engine finds? Ahead of a four-session … Continue reading

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Bill Cosby’s #socialmediafail as meme invites rape flak

Sometimes, reputational ineptitude scales the heights of unawareness and at other times it plumbs the depths of idiocy. When Bill Cosby’s online PR team invited audiences to meme pictures of cuddly old Bill, had they never heard of this year’s … Continue reading

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Re the Prime Minister’s “wink”

Our PR experience suggests you can pretty much coach and train an intelligent person in media performance skills in around three or four sessions. However, you cannot instill – far less embed – impeachable character and interpersonal maturity in an … Continue reading

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Max Clifford’s personal PR disaster

The UK’s highest profile PR publicist has become the first person to be convicted under the Operation Yewtree investigation, Scotland Yard’s inquiry into historic allegations of sexual offences by British media bigwigs including the late DJ Jimmy Saville. After jury … Continue reading

Posted in Botched PR jobs, Celebrity, Firms, Media Interviews, Naughty Public Relations agencies, PR Disasters, Public Relations, Public Relations practice, Services | Tagged , , , , , , , , | Leave a comment

If your CEO is the actual PR disaster

What does a business do when a PR blunderbuss like Charles Green is its media spokesperson? As a keen football follower and PR analyst, I’m compelled to rubberneck the PR debacle that is The (newco/sevco) Rangers back in Scotland. The … Continue reading

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Journalist asks the hard questions of 2DayFM management

Sitting here in the cheap seats, I’ve quietly surmised that Austereo’s handling of the abortive hoax call prank has tended more to stonewalling and message repetition that it has to genuine engagement and undertakings of remedies. Timely then that a … Continue reading

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Army PR disaster shows Facebook’s downside as PR tool

Again and again I say that I’m not a fan of Facebook for organisations with contentious public profiles or business activities, and I’m equally leery when those organisations have staff who may not have developed sensitivity or discretion about how … Continue reading

Posted in Government, Internet Public Relations, Online, PR Disasters, social media | Tagged , , , , , , | 1 Comment

Reputation2.0 and Ricky Nixon’s latest PR disaster

Author of ‘PR Disasters’, Gerry McCusker, says that companies and government agencies can learn a lot about Reputation2.0 from outcast AFL player manager’s latest PR disaster. Continue reading

Posted in Botched PR jobs, Celebrity, Corporates, Media, PR Disasters, Public Relations practice, Sport, Technology | Tagged , , , , , , , | 1 Comment