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Tag Archives: greenwashing
PR disaster as activists create fake Chevron ads and website
The world’s most creative anti-corporate activists – The Yes Men – have hijacked Chevron oil’s new ad campaign, causing a significant PR disaster in the process. They created a ‘punking’ fake website and press ad executions challenging Chevron’s greenwashing claims. … Continue reading
Posted in Public Relations
Tagged fake Chevron ads, greenwashing, PR disaster, Yes Men
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ExxonMobil slick sponsorship of Aussie journalism’s Walkley Awards
Anyone else have a “WTF!” moment with news of Australian journalism’s latest and largest sponsorship? The semi-revered Walkley Foundation aims to support and encourage professional and ethical journalism and promote and reward excellence in the Australian media. So who is … Continue reading