Category Archives: Celebrity

When marketing messages aren’t exactly helping…

Posted on May 20, 2013 by Gerry

While Mr H is innocent until proven otherwise, surely his current show poster strapline is unfortunate at best and, should allegations prove substantial, in horrid bad taste at worst?

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Hubris and “social media fail” on menu at Amy’s Baking Company

Posted on May 15, 2013 by Gerry

Scratching my head on this one at HuffPost: It’s either THE best “controversy marketing” stunt designed to get the eyes of the world media on a TV show featuring an Arizonan restaurant, or it’s the biggest PR clusterfunk I’ve seen … Continue reading →

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Tom Waterhouse and mum Gai to face their Waterloo?

Posted on May 6, 2013 by Gerry

That it could shock anyone that there could be skullduggery at the stables where the “sport” of horse-racing is built on the proceeds of gambling, still quite baffles me. As the public spat between horse owner Singo, horse trainer Gai … Continue reading →

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Savvy librarian rewrites Lance Armstong’s history

Posted on January 21, 2013 by Gerry

A Manly (Sydney) librarian has redefined Lance Armstrong’s place in the annals of cycling history.

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2DayFM preggers prank now worse than a PR disaster

Posted on December 8, 2012 by Gerry

With the sad, sad news that 2DayFM’s ‘Crank Yanker’ style publicity stunt may have lead to the death of the reception nurse who took the hoax phone call, station owner Austereo now has a global PR disaster on its hands. … Continue reading →

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Shame no PR disaster for Alan Jones over Gillard attack

Posted on October 9, 2012 by Gerry

As an aggressive social media campaign compels advertisers to withdraw their support of the Alan Jones’ radio show, I read a neat precis by Troy Dodds of WA who summarises the issues neatly. And for me, it’s not a PR … Continue reading →

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Wiggles PR disaster shows media interviews ain’t child’s play

Posted on January 23, 2012 by Gerry

TV interview alert!! Not that global kiddies brand The Wiggles should be expect to be PR slicksters, but this bumbling, stumbling interview is so cringeworthy…not just because of the lack of PR preparation (who’d’a thunk Rich Wilkins could be such … Continue reading →

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Australia’s 2011 PR Disasters Awards announced

Posted on January 9, 2012 by Gerry

For the second consecutive year, Qantas has topped the list of the annual PR Disasters Awards conducted by PR watchdog and blogsite PRdisasters.com. And for the first time in the awards’ history, the airline had three embarrassing PR glitches feature … Continue reading →

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