Category Archives: Public Speaking

Wiggles PR disaster shows media interviews ain’t child’s play

Posted on January 23, 2012 by Gerry

TV interview alert!! Not that global kiddies brand The Wiggles should be expect to be PR slicksters, but this bumbling, stumbling interview is so cringeworthy…not just because of the lack of PR preparation (who’d’a thunk Rich Wilkins could be such … Continue reading →

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Tony Abbott – loose lips sink ships

Posted on January 20, 2012 by Gerry

Australian Liberal leader Tony Abbott has opened 2012′s PR Disaster contender list with an on-air gaffe comparing the sinking of the Costa Concordia to boat arrivals in Australia, News Limited reports: “Speaking on Triple M Adelaide’s morning show yesterday morning … Continue reading →

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Social media marketing and reputation workshop

Posted on April 6, 2011 by Gerry

Author of “Public Relations Disasters” Gerry McCusker will speak on ‘online reputation management’ at an IABC event in Sydney’s MLC Centre on Wednesday 13 April. Continue reading →

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Tony Abbott in PR disaster with Bush-like silence

Posted on February 9, 2011 by Gerry

Sh*t happens in media interviews: Bullish Australian Liberal leader Tony Abbott is copping highly critical flak for seemingly being fazed into dumb silence when confronted by a newsman about comments he made about the death of an Aussie soldier in … Continue reading →

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Sports commentator hall of shame

Posted on January 26, 2011 by Gerry

Following the sacking of roughneck Scots football commentator Andy Gray for sexist comments while unknowingly still “on-mike”, the Guardian presents a rogues gallery of Yankee and Pommie sports pundits who have created PR disasters via their unguarded, often nasty, verbal … Continue reading →

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No long-term PR damage after NZ TV host’s childish, racist comments

Posted on October 12, 2010 by Gerry

Over in New Zealand: first it was a TV show host’s immature jibes (think 14yr old schoolyard humour) about the name of one Delhi ministerial official, Sheila Dikshik. Then, the same host criticised that the country’s Governor General, Sir Anand … Continue reading →

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Gillard, Arbib and the empty chair PR disaster

Posted on August 24, 2010 by Gerry

Apparently, Aussie PM Julia Gillard banned a senior Labour honcho – Mark Arbib – from appearing on the country’s most credible political panel discussion (Q&A) last night. Mischievously, the producers left Arbib’s seat empty thereby creating a risible talking point … Continue reading →

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Veteran journo undone by Rabbi’s flipcam interview

Posted on June 8, 2010 by Gerry

An informal media interview of doyen Whitehouse Correspondent Helen Thomas, and shot by a part-time film-maker and journalist Rabbi David Nesenoff, has led to Thomas’ resignation, and widespread condemnation of the tough scribe. Helen Thomas suggested that ‘Jews should get the hell … Continue reading →

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