Category Archives: PR Disasters

“Let me-e-e-e-e, entertain you” – is rugby league Australia’s longest running PR disaster?

                No matter the marketing campaigns, the spin, the apologies and the ‘zero tolerance’ approach, some in the NRL’s playing cohort seem determined to let their personal tastesĀ  run riot over their employee … Continue reading

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Can substance abuse cause PR disasters?

I wonder if golfer Robert Allenby, or NRL players John Sutton and Luke Burgess can somewhat identify with this theory? I have analysed PR disasters from every angle and it has become all too apparent that: drink and drugs play … Continue reading

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PR Knightmares Continue for Out-of-Touch Tony

If a picture paints a thousand words, Sydney Morning Herald illustrator Rocco Fazzari brilliantly (look at the shield crest!) summed up the Aussie PM’s predicament (hat tip Rocco for loan of the image). Even over in the UK, scribes are … Continue reading

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Australia’s 2014 PR Disasters – Finalists

As we assess the data for 2014′s Australian PR Disasters Awards, two heavyweight teams are emerging as the main column centimetre negativity contenders; a) Tony Abbott’s coalition government and b) the NRL’s most wayward rugby stars. While political players such … Continue reading

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PR Disasters Awards contenders

Seems like a list of some the usual suspects – celebs, footballers, politicians – lining up to take the 2014 PR disasters awards this year past. Some of the contenders include: NRL’s Paul Gallen (c-tweet), PM Tony Abbott (wink wink), … Continue reading

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#countdown to beauty O-mission

Gimme a ‘C’, gimme a ‘U’, gimme an ‘N’, gimme a ‘T’…O, I forgot…

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PR disaster upon disaster

     

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Gallen’s C-tweet baits NRL’s C-suite

First up, I have empathy for those with depression or self-medication issues. But in terms of PR, media reports and reputation management, there’s often not much room for such understanding. That’s why Paul Gallen’s tweet – offensively deriding his defacto … Continue reading

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