Category Archives: Naughty Public Relations agencies

House PR’s ‘Tweets for Tickets’ BRIT Awards PR Disaster

Naughty pee-arr company House PR apparently offered (UK) Telegraph journalist Tim Walker Brit Awards press accreditation in exchange for publishing promotional tweets with the Mastercard Twitter handle and its #PricelessSurprises hashtag. The email requested Walker publish tweets before, during and … Continue reading

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PR Disasters 2013 – nominations and data flowing in

Reviewing the candidates and numbers for 2013′s Annual PR Disasters Awards is proving challenging; the feeling is that sport may very much dominate the field rather than previous years which saw government and corporate PR disasters abound. Just to whet … Continue reading

Posted in Botched PR jobs, Business, Celebrity, Corporates, Government, Media Interviews, Naughty Public Relations agencies, PR Disasters, social media | Tagged , , , , , , | 1 Comment

Fiji government hires US PR guns to polish its global image

PR expert Gerry McCusker was interviewed by Radio Australia this am – exploring the Fiji Govt’s use of online PR and social media. McCusker told Radio Australia it makes perfect sense: “If an organisation posts regularly online through blogs and … Continue reading

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Aussie Ad Agency creates social media PR disaster

Here’s a guest post by Peter Hawkins of Tribe Count on the George Patts/Defence Force social media bungle; I saw Peter’s comments on a recent Mumbrella story, and thought he made good sense while many Ad types overlooked the PR … Continue reading

Posted in Internet Public Relations, Naughty Public Relations agencies, Online, PR Disasters, social media, Technology | Tagged , , , , , , , | 1 Comment

Aussie PR hires actresses to fake a news story

An Australian PR has created a PR disaster by hiring actresses to fake a news story. Continue reading

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Hill & Knowlton Aussie GM slates client biz via Twitter

The Australian office of PR brand Hill & Knowlton is facing a mini-PR disaster after its GM slated a client-related business using his Twitter account. Continue reading

Posted in Internet Public Relations, Naughty Public Relations agencies, Online, PR Disasters, Public Relations, social media, Technology | Tagged , , , , , | 1 Comment

Worst PR disasters 2009 – call for entries

Gerry McCusker, author of the book ‘Public Relations Disasters’ has invited suggestions and entries for his blogsite’s annual “PR Disaster Awards”. Continue reading

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PR disaster for journalism, as YesMen hijack Chamber of Commerce brand

Political brand hijackers – the Yes Men, have tricked their way into the National Press Club, staging a PR conference while posing as the (American) Chamber of Commerce. Continue reading

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