Category Archives: Online

#countdown to beauty O-mission

Gimme a ‘C’, gimme a ‘U’, gimme an ‘N’, gimme a ‘T’…O, I forgot…

Posted in Botched PR jobs, Internet Public Relations, Marketing Public Relations, Online, PR Disasters, Public Relations, social media | Tagged , , , , , , , , , | Leave a comment

Crying over spilt (Halal) milk

The power – and pain – of agenda-driven social media lobbying has curdled (pun 1) the relationship between the Fleurieu Milk and Yoghurt Company and some of its online detractors, specifically Restore Australia. Anti-Islamisation activists have targeted and bombarded the … Continue reading

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Gallen’s C-tweet baits NRL’s C-suite

First up, I have empathy for those with depression or self-medication issues. But in terms of PR, media reports and reputation management, there’s often not much room for such understanding. That’s why Paul Gallen’s tweet – offensively deriding his defacto … Continue reading

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PR disaster after #MyNYPD invite solicits negativity

Sometimes, running a hashtag competition is ill-thought-through and just asking for trouble – check this item for proof.  

Posted in Internet Public Relations, Online, PR Disasters, Public Relations, Public Relations practice, social media, Technology | Tagged , , , | Leave a comment

Ministerial advice, lobbying and industry ethics sullied in food ratings fiasco

              When almost two years of planning goes into a joint food health initiative and the corresponding public information website gets ORDERED off air ON THE SAME DAY IT GOES LIVE one might expect … Continue reading

Posted in Botched PR jobs, Business, Corporates, Government, Internet Public Relations, Politics, Public Relations, Public Relations practice | Tagged , , , , , , , , | Leave a comment

House PR’s ‘Tweets for Tickets’ BRIT Awards PR Disaster

Naughty pee-arr company House PR apparently offered (UK) Telegraph journalist Tim Walker Brit Awards press accreditation in exchange for publishing promotional tweets with the Mastercard Twitter handle and its #PricelessSurprises hashtag. The email requested Walker publish tweets before, during and … Continue reading

Posted in Botched PR jobs, Internet Public Relations, Naughty Public Relations agencies, Online, PR Disasters, Public Relations practice, social media | Tagged , , , , , , , , , | 1 Comment

PR disaster as tweet exacerbates international diplomacy ructions

Revelations that Australian intelligence sources may have been bugging SBY and wife’s personal phones, the indignant reactions from the ‘phone tapee’s’, the bungling “all governments gather information” interview by Mr Abbott with the ABC’s dogged Leigh Sales and, most recently, … Continue reading

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NZ’s ‘Roast Busters’ case takes more reputation scalps

Alerted by a vigilant PR disaster watcher (thanks JD) across the ditch, ongoing interest in a sleazy case by the media and citizens has resulted in greater PR problems for the Police and radio station, RadioLive. The Roast Busters case … Continue reading

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