Jun
20
Red crosses and red faces at Johnson & Johnson
Filed Under Business, Corporates, Marketing Public Relations, PR Disasters | Leave a Comment
Over at O’Dwyers’ PR blog, reports confirm that J&J has climbed down over its ‘hiding to nuthin” attempts to sue the Red Cross over its use of the (coughs) Red Cross logo. While J&J maintained the legal battle was justified because it hadda protect the sanctity of its trademarks, their climbdown comes after a New York judge tossed J&J’s trademark claim (over the Red Cross emblem) last month
http://www.odwyerpr.com/blog/index.php?/archives/262-Johnson-Johnson-Eats-Crow;-Settles-Lawsuit-with-American-Red-Cross.html
Jun
12
Blog leagues; a ‘magic bullet’ for online popularity
Filed Under Blogs, Internet Public Relations, Online, Public Relations, Technology | 6 Comments
Jun
12
Using Social Media to defend PR’s reputation
Filed Under Business, Internet Public Relations, Online, Public Relations practice, Services, Technology | 1 Comment
Jun
11
The journalist, the media adviser and the blog PR disaster
Filed Under Blogs, Botched PR jobs, Internet Public Relations, Online, PR Disasters | Leave a Comment
Jun
9
Server move
Filed Under Site News | 2 Comments
Jun
8
Consumer generated campaigns; PR’s must be in charge
Filed Under Marketing Public Relations, Online | Leave a Comment
Jun
6
PR disaster over Jagermeister’s dwarf drinks dispenser
Filed Under Botched PR jobs, Business, Campaigns, Marketing Public Relations | 1 Comment